Leeds Action to Create Homes
Web design
Illustration
Recognising the potential monotony of traditional annual reports in PDF format, our goal was to captivate and retain people’s attention through a more engaging approach.
Originally conceived as a printed document, we shifted towards a digital format to enhance usability.
This allowed users to navigate through a captivating narrative that effectively showcases the charity’s work. The design features a contemporary aesthetic, characterised by vibrant illustrations and a horizontal navigation.
The charity gained the ability to update content through a CMS linked to the site, using it as a dynamic platform for their annual reports.
This approach has enabled them to collaborate with various illustrators each year, expanding their network and enhancing the visual appeal of their reports.
